Instagram has announced Live Rooms, which will give creators ability to add up to four people to a live broadcast. Previously, only one user could join the other on Instagram Live. Live broadcasts on Instagram was one of the most used features by content creators, brands and regular users during the Covid-19 pandemic when everyone was stuck at home. Celebrities used this feature to chat with other celebes or news personalities to go live and address their fans.
“We hope that doubling up on Live will open up more creative opportunities – start a talk show, host a jam session or co-create with other artists, host more engaging Q&As or tutorials with your following, or just hang out with more of your friends,” Instagram said in a blogpost.